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The following is a guest post. Enjoy!
The next time you hear a magpie (an English bird, and one of only about 5 animals that have passed the self-awareness mirror test) chirping away outside your bedroom window, think music.
Many sites have partnered with the RSPCA (Royal Society for the Prevention of Cruelty to Animals in the UK) to help support canine awareness through a recycling program for old CDs. A portion of the recycled proceeds of each CD turned in to companies will be used to support RSPCA programs. The spay and neuter programs, and care of pooches waiting for their forever homes are funded through donations to this worthy charity. Indeed, this is a great way to free up space and clear out drawers and closets in your home. It is very simple and is also a great community event to reuse, repurpose, and recycle unwanted or damaged CDs, while helping a loving companion dog.
Organize a CD drive in your local community or with the visitors at a local dog park. Here are the simple steps to create community awareness and support the RSPCA:
1. Contact your local RSPCA office and reach out to the volunteer or fundraising coordinator.
2. Present your fundraising plan. They won’t turn you down, as they always need more money.
3. Initiate your awareness campaign.
4. Prepare for collection date(s).
5. Send your collected CDs to the company.
6. The RSPCA receives a check for all your efforts.
Create a fun and innovative fundraising plan involving community leaders, local school students, veterinary offices, kennels, pet shops, and pet suppliers. Get everyone in on the action – the more, the merrier, right?! Decide if you want your campaign to include drop off locations that will accept CDs for a period of time or if you want to have a big one-day event. Call the local papers, television, and radio stations; they are generally pretty good about publicizing these types of non-profit community events. Using a word processor, create flyers for distribution at local businesses. Ask a printer within your community to donate their printing costs to the cause, in turn for free advertising.
When the big day arrives, ask a local television station if they would send a news reporter and camera operator to cover a few minutes of the event. This is great public relations for a community event. Consider partnering with a local recycling or environmental group for added support.
Contact several companies for mailer envelopes and assemble your small army of volunteers to count, scan and mail your collection. The company will do the rest. Once they receive your CDs and have tallied your donation value, they will forward a check directly to the RSPCA.
Volunteers not showing up can be a big problem, so insure campaign success by checking in with them often. Remind your volunteers they are an integral part of the success of the campaign and that without them, it simply wouldn’t be the same.
Plan for bad weather if you scheduled for a single collection day and have a backup plan in the event of rain or snow. Coordinate with a local retailer to use a corner of their store for the big event. They will surely appreciate the extra traffic an event like this can drive into their store. Best choices are dog friendly locations, such as parks or pet shops.
Don’t get overwhelmed and assemble a great group of volunteers to assist with tasks such as emptying collection boxes, delivering mailer envelopes to the post, counting the collected CDs, and creating a record keeping system.
How about you all? Have you ever participated in a CD recycling program such as this? Have you participated in any other events that have benefits SPCA’s/animals? If so, which ones?
What other fundraising causes are you involved in throughout the year? Personally, my big one that I do each June is a 150 mile bike ride to raise money for Multiple Sclerosis. I’ve never personally heard of people recycling CDs in order to raise money for animals. However, it sounds like a good cause! It should be interesting to see how this program turns out!
Share your experiences by commenting below!
***Photo courtesy of http://farm3.static.flickr.com/2705/4455844306_b54edc3fd0.jpg